{"product_id":"colgate-maxfresh-rainbow-fresh-gel-toothpaste-with-heart-shaped-cooling-crystals-triple-mint-flavour-and-ultrafreeze-technology-for-intense-freshness-100g","title":"Colgate MaxFresh Rainbow Fresh Gel Toothpaste, with Heart Shaped Cooling Crystals, Triple Mint Flavour, and Ultrafreeze Technology for Intense Freshness, 100g","description":"\u003ctable class=\"a-normal a-spacing-micro\" role=\"list\"\u003e\n\u003ctbody\u003e\n\u003ctr class=\"a-spacing-small po-brand\" role=\"listitem\"\u003e\n\u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eBrand\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003eColgate\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"a-spacing-small po-flavor\" role=\"listitem\"\u003e\n\u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eFlavour\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003eRainbow Fresh\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"a-spacing-small po-age_range_description\" role=\"listitem\"\u003e\n\u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eAge Range (Description)\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003eAdult\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"a-spacing-small po-item_form\" role=\"listitem\"\u003e\n\u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eItem Form\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003ePaste\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"a-spacing-small po-material_type_free\" role=\"listitem\"\u003e\n\u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eMaterial Type Free\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003eGluten Free, Paraben Free\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"a-spacing-small po-material_feature\" role=\"listitem\"\u003e\n\u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eMaterial Feature\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003eVegetarian\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"a-spacing-small po-item_weight\" role=\"listitem\"\u003e\n\u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eItem Weight\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003e100 Grams\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"a-spacing-small po-product_benefit\" role=\"listitem\"\u003e\n\u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eProduct Benefits\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003eFreshening\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"a-spacing-small po-item_package_quantity\" role=\"listitem\"\u003e\n\u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eItem Package Quantity\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003e1\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"a-spacing-small po-target_audience\" role=\"listitem\"\u003e\n\u003ctd class=\"a-span3\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base a-text-bold\"\u003eTarget Audience\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd class=\"a-span9\" role=\"presentation\"\u003e\u003cspan class=\"a-size-base po-break-word\"\u003eUnisex Adult\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch1 class=\"a-size-base-plus a-text-bold\"\u003eAbout this item\u003c\/h1\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e‘MINT’ TO BE EXTRAAA!😮💨 Buckle up, bestie! Your new brushing routine is about to make your 8 am alarm jealous! We’re talking about a triple threat of Menthol, Peppermint and Spearmint. It’s a whole mood in a tube!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eCOOLING CRYSTALS WITH MAIN CHARACTER ENERGY💅 Yep, we put heart-shaped, rainbow-coloured cooling crystals in your toothpaste. Honestly, it’s the cutest flex. It’s giving freshness with feelings! 🤌🏼\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eULTRAFREEZE = ULTRA SHOOK!❄️ Of course we included our patented Ultrafreeze Technology for that extra dramatic wake-up call!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eBREATH? FRESH! TEETH? PROTECTED. VIBE? UNSTOPPABLE! Freshness check? Always next-level!📈\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eNO ICK ZONE! 🌱 Vegan, gluten-free, paraben-free and lowkey iconic!👑\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eRECOMMENDED ORAL CARE ROUTINE: For best results, brush twice daily for two minutes, follow with a 30-second rinse of MaxFresh mouthwash, and replace your toothbrush every 3 months\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eImportant information\u003c\/h2\u003e\n\u003cdiv class=\"a-section content\"\u003e\n\u003ch4\u003eIngredients:\u003c\/h4\u003e\n\u003cp\u003eSorbitol, Water, Hydrated Silica, Sodium Lauryl Sulfate, Flavor, PEG-12, Cellulose Gum, Cocamidopropyl Betaine, Sodium Saccharin, Sodium Fluoride, MulticoloRainbow Films, Benzyl Alcohol, Limonene, CI 16035.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section content\"\u003e\n\u003ch4\u003eDirections:\u003c\/h4\u003e\n\u003cp\u003eBrush thoroughly, at least twice a day, or as directed by a dentist or physician. Children under 6 years of age should have adult supervision and use only a pea sized amount. Do not swallow. Colgate recommends specially formulated Colgate childrens's toothpaste.\u003c\/p\u003e\n\u003ch2 class=\"default\"\u003eProduct description\u003c\/h2\u003e\n\u003cdiv id=\"productDescription\" class=\"a-section a-spacing-small\"\u003e\n\u003cp\u003e\u003cspan\u003eKickstart your day with a burst of minty freshness with the all-new Colgate MaxFresh Rainbow Fresh Toothpaste! Now with new Ultrafreeze Technology and rainbow-coloured, heart-shaped cooling crystals. It’s when a blast of freshness meets a burst of flavour to jolt you awake! Not only does it fight cavities and freshen breath, this fluoride toothpaste also treats your senses to a perfect blend of menthol, peppermint \u0026amp; spearmint flavour! Refresh your oral care routine with a product that’s not just a toothpaste, but a whole vibe!\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv id=\"aplus_feature_div\" class=\"celwidget\" data-feature-name=\"aplus\" data-csa-c-type=\"widget\" data-csa-c-content-id=\"aplus\" data-csa-c-slot-id=\"aplus_feature_div\" data-csa-c-asin=\"\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-id=\"3s1hy1-cg7b8n-ioz5fs-fqud7j\" data-cel-widget=\"aplus_feature_div\"\u003e\n\u003cdiv id=\"aplus\" class=\"a-section a-spacing-large bucket\"\u003e\n\u003ch2\u003eFrom the manufacturer\u003c\/h2\u003e\n\u003cdiv lang=\"en_IN\"\u003e\n\u003cdiv class=\"aplus-v2 desktop celwidget\" data-csa-c-id=\"7ca6rg-ts2aqa-nmap4-kqs51s\" data-cel-widget=\"aplus\"\u003e\n\u003cdiv class=\"aplus-content-wrapper\"\u003e\n\u003cdiv class=\"celwidget aplus-module 3p-module-b aplus-standard\" data-csa-c-id=\"e12cxt-lr39ug-y91c5-i8rc3z\" data-cel-widget=\"aplus-3p-module-b\"\u003e\n\u003cdiv class=\"aplus-module-wrapper 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