Your dog's teeth are working hard every day — chewing, fetching, playing. But dental disease is the most under-addressed health issue in Indian pets. By age three, over 80% of dogs show signs of gum disease. The fix isn't complicated. It just needs to be daily. Introducing the Nootie Calcium Bone — India's only dental dog treat combining Seaweed, Goat Milk Powder, Whey Protein, and Taurine in a single daily chew. THE SCIENCE BEHIND THE CHEW Most calcium bone treats stop at "calcium and phosphorus." Nootie goes further. Here's what makes the difference: Seaweed (Ascophyllum Nodosum) — Clinically validated to reduce plaque and tartar by disrupting the enzymatic processes that cause build-up. This is the ingredient that most premium dental treats abroad use — and Nootie brings it to Indian pet parents. Goat Milk Powder — A highly digestible calcium source that's gentler on sensitive stomachs than cow-dairy. Richer in short and medium-chain fatty acids, it supports nutrient absorption and keeps your dog's gut healthy. Whey Protein — Strengthens the jaw muscles and connective tissue your dog uses every time they chew. Taurine — An amino acid that supports cardiac health and boosts your dog's immune system from the inside out. Dietary Fibre — Supports gut health by keeping intestinal oxygen levels unsuitable for harmful bacteria, reducing digestive issues and promoting regularity. ALL THIS IN A FLAVOUR DOGS LOVE The Milk & Strawberry flavour isn't an afterthought — it's engineered for palatability. Even the pickiest Labrador, Indie dog, or Golden Retriever can't resist it. Because the best dental treat is the one your dog actually wants to eat. HOW TO OFFER Offer one Nootie Calcium Bone daily, between meals — not as a primary meal replacement. The 15–20 minute chewing session is when the real dental work happens: mechanical scraping of plaque, seaweed working enzymatically on tartar, and the jaw muscles getting their daily workout. Suitable for puppies above 4 months. Safe for all dog breeds and sizes. 100% digestible. FSSAI-approved ingredients. No artificial preservatives or harmful additives. WHY NOOTIE Nootie is not just another pet treat brand. We are India's mass-premium pet nutrition brand, as featured on Shark Tank India — built on the belief that Indian pet parents deserve world-class nutrition standards for their dogs. Over 4,00,000 pet parents across India trust Nootie for their daily pet nutrition needs. Every recipe is vet-formulated, every ingredient FSSAI-approved, and every product tested against the highest standards. Because your dog is family — and family deserves the best. Give your dog the daily dental ritual they deserve. Give them Nootie.

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